In our previous post about people counting systems, we went through the basics of people counting systems and provided a number of reasons why their in-store presence is crucial for leveraging the most out of your stores in ways you may have never anticipated.
Assuming you have your business case, selection team, and financials off the table, to which facets of the people counting system you are just evaluating should you pay your attention?
Well, there is no definite answer to this question as it -- as everything else -- depends on the expectations. However, there are several areas that might become important as your people counting project evolves in time.
Following is a list of the 6 most essential of them.
6 critical characteristics of a great people counting system
High Accuracy. Distinguish between staff and customers or adults and children.
Advanced Applications. Add machine learning and predictive capabilities.
Extensibility & Scalability. Make sure to follow the whole customer journey.
Privacy Protection. No images of visitors’ faces should be captured.
Maintainability. Maintain system quality and a competitive edge.
Vendor Quality. Don't overlook the vetting process.